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Blogging and Product Promotion

admin | 14 October, 2005 10:56

Blogging may be the future of product promotion on the Web. As more and more bloggers enter the blogosphere, mindshare that was once owned by the major news and entertainment magazines is now tipping toward the unafilliated blogger. Savvy DRTV marketers should consider blog plugs as a way to spread the word about a new product or offer. Blog readers tend to be skeptical of traditional advertising, yet open to promotions from sources that they trust.

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